“Rap God’ Eminem is apparently taking some time off from his rumored 9thstudio album to tend to his other ventures. If the recent reports are to be believed, this Detroit-based rapper has made an investment in his new business, StockX.
For beginners, “StockX is the world’s first online consumer stock market of things for high-demand, limited edition products today,” Headlines & Global News reported. This has come across as a shocker for Eminem’s fans as it was an unforeseeable step.
“Sneakers have always been a huge interest of mine, for at least as long as I’ve been rapping, and I’m proud of the fact that I’ve had so many collaborations with Nike and Jordan Brand. I really like the fact that sneakers are a big part of what StockX is doing. When I found out that they happen to be doing it from downtown Detroit, it made even more sense to get involved,” the website quoted Eminem as saying.
StockX too released an official statement about Eminem’s collaboration with the company. This stock market of things is considering the collaboration with the rapper as a huge step towards the company’s growth and it is expected the Em’s new venture will help him to improve StockX’s growth by building on the rappers’ long and personal passion for sneakers.
“As part of the partnership, Mathers and longtime manager Paul Rosenberg will be investing in the online trading platform,” StockX press release states.
On the work front, Eminem is assumed to be working on his new album as he has been out of the business world for almost three years now. It is also being said that the third album has been scheduled for a 2017 release, however, the “Love the Way You Lie” rapper is yet to make an official statement about it.